“Don't worry, be crappy. Revolutionary means you ship and then test": Guy Kawasaki
"Learn all you can and share all you learn": CopyBlogger
"When it comes to making an impression,
differentiation is the name of the game. you differentiate yourself by
being yourself. also, vulnerability can be a great way to differentiate
“Leaders don't create followers, they create more leaders.” Tom Peters
“Finding new ways, more clever ways to interrupt people doesn't work,” Seth Godin
"A business that makes nothing but money is a poor kind of business" Henry Ford
SEO : Search Engine Optimization is a way to increase traffic to your website via tuning your website and keywords to appear on the first page of search engine (Google, Yahoo). Until now, in fact still, this is predominantly keyword based. Where an optimizied search keyword drives more traffic than other.
With social media coming into picture these days, this is now changing. Search engines are starting to be more friendly to social media content, which means your goal should shift from keyword to people. You should start building real connection. Get people to talk, share, recommend and link in and out of your content.
Soon you no longer have to drive traffic to your website, rather your content will be driven to several high traffic platforms where people would consume based on their interest, recommendation and needs etc.